Sunday, 25 September 2011
Tuesday, 20 September 2011
Monday, 19 September 2011
If so, why not change it to something more meaningful like your 'ABC Ltd web site'.
To do this, click on Edit next to the web site name, choose the drop down box where it says Company website and select other. You can then type your chosen description.
Whilst you are there just check you have 100% completeness of your profile.
Saturday, 17 September 2011
Friday, 16 September 2011
Saturday, 10 September 2011
Friday, 9 September 2011
Tuesday, 6 September 2011
Can you make small transformations in different areas of your business to contribute to your business growth? It is really just a systemised approach that is required. Can you:
- Increase the number of leads you generate - marketing
- Convert more prospects into customers - sales
- Get paid more - pricing strategy
- Sell more to each customer - cross sales
- Encourage customers to buy more often - sales and service
- Increase the lifetime of each client - Retention policy
However be sure about your direction. Who do you want as a customer? Who is your ideal customer (eg sector, size, age, personaility, fee level, terms, trading position etc). Then understand what THEY really want.So if your strategy is similar to these 6 steps, then are they customers that will be easier to convert because of your focus, willing to pay or buy more and be loyal to you?